The incredible tale of American business buccaneers
at their most creative, flamboyant—and outrageous!

'A shocking, enthralling, and aptly researched tale.'

“I don’t give a shit about our investors. They all sold our
stock.”
—Richard S. Braddock
   Chairman & CEO
   priceline.com

“Inside Priceline’s Sausage Factory: Analyst Maryann Keller analyzes her former employer” Fortune, September 3, 2001
Priceline and the Media Book Cover